Communications strategy and full-stack technology marketing
Product marketing for user acquisition and customer engagement
Positioning, messaging, and go-to-market strategy, execution, and measurement
Strategic internal, media, and analyst communications
B2B, consumer, and developer marketing: web, email, advertising, channel, events, and media and analyst relations
Integrated analytics to measure campaign, organization, and product performance
Vice President of Marketing and member of executive team, 2015–2019
I grew users, customer count, and revenue for the world’s largest registry of open-source software.
Palo Alto, CA.
Senior Digital Marketing Manager, 2014–2015
I led digital marketing of a consumer smart-home device.
awe.sm (acquired by Unified Social)
San Francisco, CA.
Senior Product Marketing Manager and member of executive team, 2011–2014
I was the first non-technical hire at an analytics technology firm, wearing multiple hats. The company successfully exited in a May 2014 acquisition.
Spiralgroup Marketing and Public Relations
San Francisco, CA.
Director of Social Media Programs, 2010–2011
Account Manager, 2008–2010
I led messaging, positioning, content marketing, and media and analyst relations for technology and consumer technology brands.
Killian & Company Advertising
Account Executive, 2006–2007
Interim Manager of Operations, 2006
Account Coordinator, 2005–2006
I worked at a boutique agency in branding, marketing, and media planning for B2B and B2C brands.
Crime Fiction Pictures
Executive Producer and Managing Partner, 2005–2006
Fire Escape Films
Executive Producer, Director of Public Relations, and Filmmaker, 2002–2005
I made and sold movies.
The Julia Burke Foundation
Member, Board of Directors and Grant-Making Committee, 1999–present
I help oversee a grant-making 501(c)(3) organization with principal assets exceeding $10M.